Currently working as Community Lead

Victor
Hernandez

Community Lead, Growth Operator, and GTM Strategist with 7+ years scaling brands and ecosystems in Web3. From zero to millions. Communities that move markets.

Selected work ↓ Get in touch
// Experience
Oct 2025 — now
Provenance Blockchain Foundation
Community Lead
Leading community strategy, Discord and Telegram growth, and ecosystem programming for Provenance Blockchain Foundation.
Oct 2025 — now
Myosin
Member — Marketing & Community
Embedded marketing and community operator for top-tier Web3 protocols. GTM strategy, community growth, and cross-functional execution.
Jan 2024 — Aug 2025
Plume Network
Marketing & Community Manager
Scaled social from 0 to 1M+ Twitter, 400k+ Discord, 295k+ Telegram. Led TGE and mainnet launch campaigns, testnet activation, and global conference presence across 10+ events. Created and grew the @PlumeGoon alter-ego to 250k followers.
Jul 2022 — Jul 2023
BNB Chain · Binance
Community Manager LATAM
Grew the retail community 150% across 6 countries. Organized 80+ online events, 15 meetups, 2 hackathons, and 3 major conference sponsorships across LATAM.
Oct 2020 — Apr 2022
Bitso
Crypto Community Manager
Built a 30k organic member community from zero. Managed conference sponsorships and drove feedback loops between community, SEO, and product teams.
Apr 2019 — Jul 2020
Ironhack
Events & Community Manager
60+ tech events and webinars in one year. Managed 400+ scholarship candidates, achieving a 90% increase in total inscriptions.
Feb 2018 — Dec 2020
Techstars
Community Programs — LATAM
Coordinated Startup Weekend and Startup Week events across LATAM. Developed Spanish-language marketing materials and standardized processes for local organizers.
// Selected work
Plume Network · 2024–25 Brand
Plume Goon — alter ego account
Created and scaled a crypto alter-ego account combining memes, culture, and authentic Web3 humor. Zero paid promotion.
250k+ organic followers
Plume Network · Global Events
International conferences & GTM
End-to-end event management across Token2049, ETH Denver, Devcon Bangkok, ETHCC, Korea Blockchain Week, Permissionless NYC, and more.
10+ global events
Plume Network · 2024–25 Community
0 → 1M+ community growth
Built one of the most active RWA communities in Web3 from scratch. Testnet campaign, TGE, mainnet — all community-led.
1M+ Twitter · 400k+ Discord
BNB Chain · LATAM Growth
BNB Chain LATAM expansion
Community meetups and growth campaigns across 8 cities in 6 countries. 150% retail community growth in 12 months.
8 cities · 6 countries
Plume · Manila 2025 Events
Crypto Fight Night Manila
Represented Plume by stepping into the boxing ring as "Plume Goon" — custom shorts and luchador mask. Unconventional IRL community activation.
Viral IRL activation
Bitso · 2020–22 Community
Crypto community from scratch
Built Bitso's crypto community from zero to 30k organic members. Positioned the brand as a thought leader across LATAM's crypto scene.
30k organic members
// Talks & events

Organized and spoke at community events, meetups, and industry conferences across 4 continents. From local crypto meetups to the largest international stages in Web3. Hover a city to see what went down.

Hover / tap a city
// Get in touch
Let's build
something.
Twitter / X ↗ LinkedIn ↗