Full-stack operator.

7+ years building brands, communities, and growth engines from zero across Web3 and beyond.

Growth Strategy · Community Building · GTM Execution · Social Media · Event Marketing · Marketing Ops · Brand Positioning · Ecosystem Growth · LATAM Markets · Tokenized Assets · RWA · Organic Acquisition ·
Selected Work
Plume Network · Brand · 2024–2025
Plume Goon: Alter Ego Account

Created and scaled a crypto alter-ego account combining memes, culture, and authentic Web3 humor. Built a distinct brand voice that made Plume feel human in a space full of corporate accounts. Zero paid promotion.

250K+ organic followers
Plume Network · Events · Global
International Conferences & GTM

End-to-end event management across Token2049 (Dubai + Singapore), ETH Denver, Devcon Bangkok, ETHCC Brussels, Korea Blockchain Week Seoul, Permissionless NYC, Consensus Austin, and more.

10+ global events  ·  4 continents
Plume Network · Community · 2024–2025
0 → 1M+ Community Growth

Built one of the most active RWA communities in Web3 from scratch. Testnet campaign, TGE, and mainnet launch, all community-led. No paid acquisition, no shortcuts.

1M+ Twitter  ·  400K+ Discord  ·  $0 budget
BNB Chain LATAM · Growth · 2022–2023
BNB Chain LATAM Expansion

Led ecosystem growth across 8 cities in 6 Latin American countries: meetups, hackathons, university programs, and regional campaigns. 150% retail community growth in 12 months.

8 cities  ·  6 countries  ·  150% growth
On the Ground
4 continents. 20 cities. Always in the room.
20Cities
12Countries
4Continents
Hover or tap a pin to see the event
Proof of Work
Seven years, on the ground.
BlockchainLand, Monterrey 2022
BlockchainLand · Monterrey, 2022
BlockchainLand Workshop, Monterrey 2022
BlockchainLand Workshop · Monterrey, 2022
BNB Chain Meetup, Medellín 2022
BNB Chain Meetup · Medellín, 2022
BNB Chain Meetup, Bogotá 2022
BNB Chain Meetup · Bogotá, 2022
Crypto Fight Night, in the ring, Manila 2025
Crypto Fight Night, in the ring · Manila, 2025
Crypto Fight Night, Manila 2025
Crypto Fight Night · Manila, 2025
Devcon with the BNB Chain team, Bogotá 2022
Devcon with the BNB Chain team · Bogotá, 2022
Devcon with the BNB team, Bogotá 2022
Devcon with the BNB team · Bogotá, 2022
Labitconf, Bitso booth, El Salvador 2021
Labitconf, Bitso booth · El Salvador, 2021
Labitconf with the Bitso team, El Salvador 2021
Labitconf with the Bitso team · El Salvador, 2021
Labitconf, El Salvador 2021
Labitconf · El Salvador, 2021
Labitconf, Argentina 2022
Labitconf · Argentina, 2022
OOH Campaign, El Salvador 2021
OOH Campaign · El Salvador, 2021
On stage, Stellar House, Mexico City 2026
On stage, Stellar House · Mexico City, 2026
Platzi Conf, Bogotá 2022
Platzi Conf · Bogotá, 2022
Plume founding team, New York 2024
Plume founding team · New York, 2024
Plume Meetup, Tokyo 2024
Plume Meetup · Tokyo, 2024
Plume Meetup at Devcon, Bangkok 2024
Plume Meetup at Devcon · Bangkok, 2024
Plume Meetup, Korea 2025
Plume Meetup · Korea, 2025
Plume RWA Day, Austin 2024
Plume RWA Day · Austin, 2024
Plume Meetup, Hong Kong 2024
Plume Meetup · Hong Kong, 2024
Startup Weekend, Mexico City 2019
Startup Weekend · Mexico City, 2019
Stellar Hackathon, Mexico City 2022
Stellar Hackathon · Mexico City, 2022
Stellar House Workshop, Mexico City 2026
Stellar House Workshop · Mexico City, 2026
With Figure's CEO, Mexico City 2026
With Figure's CEO · Mexico City, 2026

Community isn't a channel. It's a culture you build.

I've spent 7+ years building and running communities in Web3, from zero to a million-plus followers, without paid acquisition. Based in Mexico City, bilingual in Spanish and English, and I've built programs across 6 countries in LATAM.

Lately I'm focused on where RWA and TradFi meet Web3: helping serious financial products find their footing in crypto-native communities, and helping crypto-native communities take TradFi seriously.

Currently
Community Lead
Provenance Blockchain Foundation
Member
Myosin
Open to new roles: Community · Growth · GTM